If you've spent any time surfing the Internet, you've seen more than your fair share of banner ads. These small rectangular advertisements appear on all sorts of Web pages and vary considerably in appearance and subject matter, but they all share a basic function: if you click on them, your Internet browser will take you to the advertiser's Web site.

The City Discount Card™ Network can help your business or organization drive traffic to your web site through banner ads on our site. These ads can be created by you or let our professional staff design the banners for you.

What is a Banner Ad?

Banner ads are usually relatively simple pieces of HTML code, but their presence on the Web and their importance in both retail and Internet-based business and advertising is immense on your bottom line.

Because of its graphic element, a banner ad is somewhat similar to a traditional ad you would see in a printed publication such as a newspaper or magazine, but it has the added ability to bring a potential customer directly to the advertiser's Web site or the ad that you are currently running in The City Discount Card™  directory. This is something like touching a printed ad and being immediately teleported to the advertiser's store! A banner ad also differs from a print ad in its dynamic capability. It can stay in one place on a page, like a magazine ad. Or The City Discount Card™ Network can also deliver targeted ad campaigns where we rotate your banner in and out of specific directory pages in our web site, allowing you to target specific types of audiences.

You will see many variations of sizes all over the Web. These are not the only banner ad shapes and sizes, but they are a good representation of the range of common banner ads. There is no universal file-size constraint for banner ads, but most Web sites impose their own limits on memory size, usually something like 12K to 16K. The City Discount Card™ network will allow file sizes of up to 50K. This is because banner ads add to the total file size of the page they appear on, therefore increasing the time it takes for a browser to load that page.

As you've probably noticed while surfing the Web, actual graphic content, or creative, varies considerably among banner ads. The simplest banner ads feature only one, static GIF or JPEG image, which is linked to the advertiser's home page. These are also the most cost effective to create and place.

Why Place your ad on The City Discount Card™ web site?

The City Discount Cards web pages located at http://citydiscountcards.com went live in Oct. 2007 was able to generate over 130,000 hits the first 60 days online. We are striving to bring in new traffic, new organizations, new card holders and new merchants to our program every day. Your ad may be viewed by as many as 500,000 consumers nation wide and those from overseas visiting the United States as well as other business owners every moth.

In addition to the traffic visiting us on the web, if you place you banner advertisement in our directory we can actually track the "click through" to your web site and deliver these statistics to you on a monthly basis.

Advertise With The City Discount Card™ Network Today!

Call 800-749-1011 Extension 214 or Click Here To Get Started.